Barking Clean
From Home-Based Groomer to Multi-Location Business with Tripled Income
Client: Barking Clean
Website: www.barkingclean.co.uk
Category: Fix & Grow
The Starting Point
Kayleigh was successfully running Barking Clean as a sole trader dog groomer from home. She had built a loyal client base and had strong demand for her services.
However, she was ready for the next stage — opening a second location in Cirencester.
There was just one problem.
She didn’t know where to start.
She had already chosen a premises but:
She didn’t know anyone in the Cirencester area
She had no clear marketing strategy for launching the new site
Booking requests were coming through Facebook, text messages and phone calls
Admin was becoming time-consuming and unmanageable
She needed structure, systems, and a launch plan.
The Challenge
Like many growing service businesses, Kayleigh had demand — but not infrastructure.
Without:
A professional website
A streamlined booking system
Online payment capability
A coordinated local marketing strategy
…expanding would have meant more chaos instead of more growth.
What We Did
We supported Barking Clean through a structured Fix & Grow expansion package.
1️⃣ Built the Foundations
Designed and launched a professional website
Integrated client booking system
Enabled online payments
Streamlined customer journey from enquiry to confirmation
This immediately removed the admin burden of juggling Facebook, text and phone bookings.
2️⃣ Supported the Launch of the Second Location
To help Kayleigh enter a new area where she had no existing network, we:
Created branded signage for the new shop
Designed and distributed a Royal Mail door-drop flyer campaign
Audited and optimised her Facebook business presence
Set up Google Business Profiles for both locations
This gave her visibility both online and locally — essential for rapid client acquisition.
The Results
Since opening her second location:
📍 She has built a loyal client base in Cirencester
📈 Her monthly income has trebled
💻 Admin time has reduced significantly thanks to online booking and payments
📊 She now operates with structured systems rather than reactive processes
What started as a solo home-based operation is now a multi-location grooming business with scalable foundations.
Thinking About Expanding Your Business?
If you’re operating successfully but feel stretched, reactive, or unsure how to grow into your next phase — our Fix & Grow support is designed exactly for this stage.
Client Feedback
⭐️⭐️⭐️⭐️⭐️
"I would highly recommend Rob and Carly for any business looking to set up a website and expand their online presence. As a small business owner they have made expanding easier especially with the online booking system and website they launched, something I would not have been able to do without their expertise and guidance. They are both very knowledgeable yet friendly and approachable wanting to help your business succeed as much as you."
— Kayleigh Isaacs, Barking Clean