Product / Service
Pricing Calculator

A simple, transparent way to work out what you should be charging as a business owner.

Are you charging enough? Most start-ups get this wrong.

One of the biggest reasons small businesses struggle is simple:
They charge too little, for too long, and burn themselves out before they ever make a real profit.

This free Pricing Calculator helps you understand:

✔ What you need to charge to cover your time

✔ Your minimum hourly rate

✔ Your recommended hourly rate (rounded)

✔ The minimum price you should charge per job

✔ How many jobs you need each month to hit your targets

✔ Whether your current pricing is sustainable

This isn’t guesswork — it’s a numbers approach designed to give you clarity, confidence and control.

How this calculator works

Just enter a few basic details:

  • Your take-home income target

  • Your fixed business costs

  • Your available working hours

  • Your typical job/project time

  • Any variable costs

  • Optional: your desired profit margin

Then you’ll get instant results showing you what you should be charging to run a healthy business.

Who this is for

This tool is perfect for:

  • Start-ups who are unsure what to charge

  • New businesses who feel underpriced

  • Sole traders who want to avoid burnout

  • Anyone thinking about launching a business

  • Freelancers testing their business idea

  • Existing businesses needing a pricing reset

If you’ve ever wondered “What should I charge?” — this tool is for you.

Before you start…

This calculator gives you a baseline, not a final figure.
We can refine the numbers for your sector, your business model and your goals in a free discovery call.

Pricing Calculator: Check Your Numbers

Use this simple calculator to work out a sustainable hourly rate and minimum price per job based on your goals, costs and time.

How much you want to pay yourself each month (after business costs).
Rent, software, insurance, utilities, subscriptions, etc.
Typical number of days you plan to work (e.g. 20–22).
Realistically billable, not total time at work (e.g. 4–6).
Total time you spend delivering one job or client project.
Materials, product, freelancers, consumables, etc.
Leave blank to use 20% as a starting point.
Calculates your recommended pricing.
This calculator is for guidance only and does not replace advice from an accountant or financial adviser.

What your results mean

If your recommended hourly rate or job price is higher than you expected — don’t panic.
This is extremely common for new business owners.

It simply means:

  • You’re covering your costs

  • You’re paying yourself properly

  • You’re building profit into your pricing

  • You’re avoiding the burnout trap most start-ups fall into

These numbers give you a safer, healthier starting point.

Want help refining your pricing?

We can sense-check your numbers, compare them to your sector, and help you set pricing that works in the real world not just on paper.

Book a Free Discovery Call